Starcraft 2 is definitely a game of economy. In most cases, with the exceptions of all in rushes, the player with the best macromanagement wins the game. This means expanding early and often to keep your income high and producing a ton of units to muster a big army to stomp your opponent into the ground.
In a Terran vs Zerg matchup, this can be very difficult to do because Zerg is so mobile. They can expand faster thanks to their cheap Hatcheries, and all their units are very fast, especially once they are upgraded and/or on creep. This Terran vs Zerg strategy is a great opener against any Zerg player to keep them in their base and take their mobility advantage away.
Open up just like you would in any other match, Supply Depot, Barracks, Refinery. Immediately add a Tech Lab onto your Barracks and make a Reaper. Then research Nitro Packs for your Reapers once you have 50 gas. Instead of suiciding into the Zerg base with your first Reaper to get a Drone kill or two, hang out around the map, scout the Xel'Naga towers and establish map control. Run in to see if the Zerg has taken his expansion yet.
Grab your second gas geyser and add on two more Barracks with Tech Labs. Reapers are fairly cheap but take forever to build, so you'll need quite a few Barracks. Keep pumping Reapers out of your Barracks and start harassing your Zerg opponent. Run in, snipe Zerglings, Drones, Buildings, whatever you can get in range of. Remember too that your Reapers outrange Roaches and Queens, so with good micro you can actually take down Roaches & Queens with your Reapers. Just don't suicide them, keep them up to maintain that map control
Back in your base add on 2 more Barracks with Tech Labs to keep producing Reapers. You'll notice your mineral count getting awfully high because of the 50/50 cost of the Reaper, so use those minerals to build a second Command Center to expand nice and early.
In a short time, your Reapers will get less effective because of all the Roaches and speed Zerglings that Zerg will have. After you have your natural expansion up, you can transition nicely into a huge MMM build. Add on a Starport to make Medivacs, throw a few Tanks in there for splash damage and make a couple Barracks with Reactors on them. Start upgrading your infantry and you'll be set up to carry on into the mid game pretty effectively.
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